Varietal coffees are coffees grown in a specific area, usually on a smaller scale than commercially grown coffees. Varietal coffees are known for having a specific taste and aroma profile.
One of the reasons for this is that varietal coffees are grown in a specific area and are exposed to certain climatic and terrain conditions. Another reason is that varietal coffees are produced from certain varieties of coffee beans that give a specific taste.
Varietal coffee is usually grown organically , which means that coffee producers do not use chemical pesticides and fertilizers. They are also often grown on smaller estates and are supported by local communities. 
The average price for varietal coffee is usually higher than for commercial coffee , but most people feel that this price is justified by the higher quality and environmental and social benefits.
Varietal coffees can be an excellent choice for people who are looking for something new and appreciate the original taste . They can be compared to wine varieties, each variety of coffee has its own taste and characteristics.
For those who want to taste different varieties of coffee, we recommend trying different varieties from different areas to familiarize yourself with the different tastes and aromas.
It is important not to confuse the terms VARIETY COFFEE and SPECIALTY COFFEE, as Specialty coffee and varietal "mono-origin" coffee are different categories of coffee. 
Specialty coffee is defined as coffee that has a high quality, determined by coffee experts. The coffee must score between 80 and 100 on a 100-point quality scale. Also, the coffee must be sourced from a specific area known for its quality coffee and have specific flavors and aromas that can be attributed to specific geographical and climatic conditions.
Mono-origin coffee, on the other hand, is coffee that comes from a specific country, region or farm, which means that the coffee contains only beans that are grown in a specific area. Compared to blended coffees, which may contain beans from different parts of the world, mono-origin coffees have distinct flavors and aromas that can be attributed to a geographical area.
Usually, specialty coffee and mono-origin coffee are bought in smaller quantities and usually cost more than commercial coffee, which you can drink in most coffee shops, because the quality of the beans and the product are higher. 
There is also a connection between the two concepts, as specialty coffee usually also represents Mono-origin coffee, but not necessarily the other way around!