COSTADORO LIMITED COFFEE BEATS CUPS 6 pcs

COFFEE BEATS

A new limited edition Carlotta mug created in collaboration with the Liceo Artistico Primo of Turin. Costadoro presented the result of an educational project that began in October 2022 in collaboration with the school environment Primo Liceo Artistico. Every year, the teaching council of the institute plans a collaborative relationship with the local area, local authorities and other educational institutions of all levels to offer an educational course in visual thinking and art as much as possible set in current reality.

For this project with Costador, Year 4 and 5 participated in a competition to create a limited edition of the famous Carlotta coffee mug. At stake was a scholarship in the amount of 1,000 euros, which will be used to buy school supplies. Winner Sara Biondi wowed us with her 'Coffee Beats' project, her design complemented the passion she wanted to communicate with her proposed design.

“My cup was inspired by the passion and love that Costadoro puts into making its coffee. With this graphic, I tried to visually express the image of Costador as a caring and attentive guardian who holds the heart and passion of his customers in his hands, thus symbolizing the deep bond between the brand and its customers. These same hands lovingly hold and process the raw material, the coffee beans, every day. And the heart graphically resembles coffee beans," said Sara.